The story of Dawson

Dawson the beagle sitting on a bath mat, looking up at the camera

The snouts origin story, a 5 minute film about Dawson.

We always wanted a beagle.

In the middle of COVID, three of us brothers got in a car and drove ten hours to Ohio to bring one home. We called him Dawson.

He had the floppy ears and the restless beagle nose, and a habit of pushing his whole face into your hands. Grabbing his snout became our way of saying hello to him. Then it became what we called him. Then it became what we called every good dog we met.

We only got two years with Dawson. We lost him far too soon.

His absence made one thing very clear to our family. Life is better with a dog around. That is the reason snouts exists.

snouts is a family brand, started by the Bonomo family in Summit, New Jersey in 2021. Every design begins with a dog and the shape of its snout, drawn clean and simple so you can wear the one that looks like yours. Dawson the beagle was the first. He will always be the reason.

If you know that life is better with a dog around, you are who we make these for. Have a look at the collection, start with the snout hoodie, or read more about us. Shipping is free in the US, and a real person on our side reads every note.